Loading... Please wait...
Got Questions? Dean 0403 549 702
the experience
What began as a simple love for standup paddle boards in early 2011 has now become Ride the Tide.
A family-operated business crafting a range of SUP boards that speak our passion of the sport.
We want you to fall in love with SUP too, so we ensure that every step of your SUP purchase journey is
seamless and fun. After all, you're buying more than a board, you're buying a lifestyle.
For friendly advice, be sure to call us on 0403 549 702 if you have any questions. We are always happy to help.
Ride The Tide was founded in the Summer of 2013 after we both fell in love with SUP boards.
We grew up near the beach and were always involved in water sports, so delving into stand up paddleboarding was a natural progression. SUP was something we could do solo, together as a couple and more importantly, as a family. We've never looked back.

Drawing from our love of old-school Malibu surfboards and our beach lifestyle, we set out to design a range of classic SUP boards that also reflected our passion for the lifestyle brand we wanted to create.

More than that, we wanted to create SUP boards that are accessible, affordable and promote a healthy lifestyle consisting of fitness, adventure and fun. Something to be enjoyed by anybody and everybody.

Since our inception, we have developed into the premier lifestyle brand for Stand Up Paddle Boards and our unparalleled commitment, extensive hard work and incomparable passion for the sport is contagious. Our main goal is and always will be to promote a healthy lifestyle consisting of fitness, adventure, competition, and fun.

We are proud to offer a range of SUP Boards that truly represent the environment we live and play in. We pride ourselves on a producing a SUP that you will enjoy and take pride in when taking it out on the water - a board that reflects the Ride The Tide SUP lifestyle and all it offers.

Ride The Tide is not just a brand, Ride The Tide is a lifestyle. And we invite you to join us!

the TEAM
When contacting Ride the Tide, you'll be speaking with Dean and Cherie, who will guide you through the process of board selection and answer any questions you may have.
Together we will have you ready to start your SUP life from the day your board arrives! Ensuring loads of SUP fun and adventures, we share everything you need to know about how to get the most out of your new Stand Up Paddle Board.
Call Dean anytime on 0403 549 702 should you have any questions about purchasing your very own Ride The Tide SUP.
RTT SUP Ambassador
Main Activities: Music, Photography, Stand Up Paddle Boarding
Board of Choice: RTT 11’ Bamboo Aloha, RTT 10’6” Woody Bahama SUP, RTT 11’ Woody Original SUP & RTT 12'6" Voyager Inflatable SUP.
RTT SUP Ambassador
Aily Lamb
Main Activities: Cooking, Music, Photography, Stand Up Paddle Boarding
Board of Choice: RTT 10'6" Woody Le Hina SUP & RTT 12'6" Voyager Inflatable SUP