About Us - Ride The Tide - SUP Boards

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ABOUT RIDE THE TIDE

From humble beginnings 9 years ago with a simple love of the ocean and Stand Up Paddle Boarding...

Ride The Tide was born and is now recognised a one of Australia’s leading Paddle Board brands in both the sport and the lifestyle it encompasses found all over the world.

Drawing from our love of old-school surfboards, the natural beauty of Australia and our beach lifestyle, we like to keep things simple at Ride The Tide with our focus on a way of life that any person of any age and fitness level can enjoy. We couple this with outstanding customer service and affordability for a beautifully crafted paddle board without compromising on design or quality.

Our team, founded by Dean & Cherie, are passionate and committed about designing, creating and bringing to our customers a fusion of vintage, timber and visually artistic inspired brand of paddle boards.

Easily recognised by our signature designs coupled with beautiful aesthetics and materials, when you buy a Ride The Tide paddle board you will not only feel a part of our tribe but a part of a whole new community and generation of water lovers.

Ride The Tide is not just a brand, Ride The Tide is a lifestyle. And we invite you to join us! Life’s better paddling with Ride The Tide…

See you out on the water,

DEAN & CHERIE

I don't usually write reviews, do surveys, etc. BUT just got my Bahama 10'6" and had to comment. The pics on the website do not do it justice - much better in real life! The deep gloss and finish are awesome. I bought unseen (live in rural WA) based only on what I could see on web. Though did know what I wanted as far as length, width, rocker, shape etc- this is my third SUP board and I am impressed. AND packaging was top notch too, not a mark after approx. 4000kms general road freight.

ROSS LAVINGTON Dunsborough WA

I received my new board yesterday, only two days after I ordered it! Dean was amazing, answered every email straight away even though he was out of the country, and changed my order for me twice without any hassle! The board is the bomb! Can't wait to get out on it on the weekend! If you're looking for a board I can't recommend Ride The Tide enough! Brilliant service, even better board! Thanks Dean.

Jodie Mariee Mirani QLD

Bloody awesome, Dean was brilliant. The sups are absolutely spectacular and it is hard to choose. Awesome quality. Went out yesterday and had a ball (so did everyone watching me try to stand up). Get one people, best quality and service around!

Rochey Sue Gold Coast QLD

Best boards in terms of looks, build quality, price and they ride so easily! Plus Dean offers fantastic service and advice. Don't buy mass produced when you can get one of these for around the same cost!

- Angus Roxburgh Sydney NSW

Thank you so much! Excellent to deal with you! Our cherry bomb and mali blu boards are absolutely beautiful and so are our hibiscus paddles. Paddle and board covers are excellent quality. Everything was wrapped and packaged with such care and detail and its clear you take much pride in what you do. Thank you again! We can't wait to to go paddling tomorrow.

- Jessica Emily Pickles Wangi Wangi NSW

Did not even have my board out of its cover fully on its maiden voyage before it was turning heads. Beautiful board, great service and quick to arrive. Love, love, love my new SUP board. Highly recommend these guys to anyone.

- Brett Scarpellini Adelaide SA

I don't usually write reviews, do surveys, etc. BUT just got my Bahama 10'6" and had to comment. The pics on the website do not do it justice - much better in real life! The deep gloss and finish are awesome. I bought unseen (live in rural WA) based only on what I could see on web. Though did know what I wanted as far as length, width, rocker, shape etc- this is my third SUP board and I am impressed. AND packaging was top notch too, not a mark after approx. 4000kms general road freight.

- Ross Lavington Dunsborough WA

Love my board!! I was very lucky to be on the receiving end of a new Ride The Tide Bahama SUP for Xmas. Looks amazing, very stable (especially good being a newbie) and came with a Hibiscus Paddle all wrapped up in protective bag. Nice and light which makes it very easy to take from the car to the water. Definitely recommend!! Thanks

- Justine Goss Scarborough QLD

Absolutely love my board and the best service I've received from any Australian brand in years hands down.

- Wil Octavius Sydney NSW